Friday, November 30, 2007

They are just Pennies

Last week I got an opportunity to listen to one of the most profound lady in India - Ms Kiran Bedi. I am not able to find the best adjective that can describe her. Many of us are aware of her achievements in Indian Police, but a narration from a person whose eyes have been a witness of all of them was very enchanting. She has redefined the Courage, Determination and Intellect in modern India.

After speaking on India and Personal lives, came the turn of MBA/Business, and as per her candidness, she took a direct aim to shoot on us

"You talk about Corporate Social Responsibility, and you also know Its Just Pennies"

I still remember the statement in my Social Science text book - "Man is a social animal". And like any of us I agree with it and also with the fact that Businesses always come up with fancy words (like C.S.R.) to show they are responsible. C.S.R. as what she meant was a very little step and more things need to be done.

As far as I am concerned I don't know how much Faff the C.S.R. is, but one thing for sure, Society comprises of Individuals and I think there should be call of I.S.R. (Individual Social Responsibility) too. Something which is more than a mere Taxpayer. I hope Ms Bedi will also agree with the same.....

6 comments:

Kapil said...

its good what u've written abt csr and i do agree with it. Though its not always pennies. some companies go beyond donations.

Huzefa said...

Gaurav, I think it should be paise or euro cents. With the downward slide of US dollar CSR would become even less and less important if it is valued in pennies. Further, ISR should be measured in Kuwaiti Dinar as it is the highest valued currency. That should make it more relevant.

(how is that for faff?)

Gaurav Parikh said...

CSR is Faff thats what the perception is and same could have been inferenced from her speech. However actions that need to be taken are no faff.

Tarun said...

Dude .. check the CSR agenda of infosys.. its headed by none other than Mrs Narayanmurthy herself..
You don't hear about it cuz that's the way it should be..

Tarun said...
This comment has been removed by the author.
Tarun said...

its so easy for me to say . isnt it?
I guess this is what faff is all about..